Hard Rock Bet debuted “Liberty Fortune,” its latest exclusive slot, on Wednesday. This is the first slot launch since Hard Rock Bet and Bragg Gaming announced their expanded partnership last month.
Key Takeaways
- Hard Rock Bet now offers 19 slot titles exclusively available on its iGaming platform.
- Launched just after the July 4th holiday, "Liberty Fortune" is red, white, and blue themed, with Lady Liberty bestowing random bonuses.
Previously, Bragg and Hard Rock Digital collaborated to launch exclusive slots, including "Wild Streak Gaming," "Atomic Slot Lab," and "Indigo Magic," which were primarily developed by Bragg's in-house studios. Their recently expanded partnership should help Bragg further expand into the US and solidify Hard Rock Bet's reputation as an online casino game provider.
US iGaming is an important market and continues to grow. In its latest Q1 report, the American Gaming Association noted that the growth of iGaming outpaced that of both traditional casinos and sports betting. Retail casino Gross Gaming Revenue (GGR) grew by 1% while total sports betting GGR rose by 13.6%. Meanwhile, iGaming GGR climbed by 27.3% compared to the same quarter last year. And every new game is an opportunity to tap into iGaming’s growth.
“Collaborating with Hard Rock Bet on Liberty Fortune has been incredibly rewarding,” said Garrick Morris, Bragg Gaming’s SVP Commercial for US and Canada. “This game exemplifies our commitment to crafting differentiated and compelling titles designed specifically for Hard Rock Bet’s discerning players. We’re excited to kick off our expanded partnership with such an iconic, timely, release.
“Our collaboration with Hard Rock Bet on this title reinforces our ability to develop and deploy games that not only meet but exceed market expectations for player engagement and operational success,” Morris told Covers.
“We’re excited to have Liberty Fortune live on our platform as the first collaborative launch under our expanded partnership with Bragg,” said Rich Criado, Vice President of Casino at Hard Rock Bet. “Liberty Fortune truly reflects the creativity, innovation, and excitement central to our bespoke content strategy. We look forward to delivering even more thrilling bespoke games from this partnership soon.”
Hard Rock Bet’s Liberty Fortune launch comes just weeks after the provider unveiled a new monthly loyalty program. Legendary Reward Drops offers weekly reward perks, allowing users to earn Hard Rock Unity points and tier credits.
