FanDuel to Give ‘Nickel Back’ in Grey Cup Campaign with Canadian Band

Jori Negin-Shecter - Contributor at Covers.com
Jori Negin-Shecter • News Editor 5+ years betting experience
Updated: Nov 12, 2026 , 09:34 AM ET • 4 min read

Sportsbook, Nickelback teaming up ahead of the 113th Grey Cup to donate to CFL alumni support fund and the Calgary Food Bank.

Photo By - FanDuel.

With the 113th Grey Cup set to kick off Sunday in Calgary, halftime performers Nickelback and FanDuel Canada are giving back by giving a “nickel back.”

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Key Takeaways
  • FanDuel will donate five cents for every dollar wagered on the Grey Cup to the CFL Alumni Association Support Fund as part of its Grey Cup campaign.
  • Halftime performer Nickelback will also be making a matching donation to the Calgary Food Bank.
  • FanDuel’s Grey Cup festivities, which mark the first since their entrance into the Alberta marketplace, will also include the ‘Catch of Destiny’ promotion.

In a new promotion ahead of the 2026 Grey Cup at McMahon Stadium, FanDuel Sportsbook will donate five cents for every dollar wagered on the Grey Cup to the CFL Alumni Association Support Fund in support of former CFL players facing “unexpected hardships, including medical expenses, recovery and rehabilitation costs, temporary unemployment, housing insecurity and other significant personal or family challenges.”

“The Grey Cup is a big moment on the Canadian sports calendar, and we're glad to use our first Grey Cup in Alberta to give back,” Tom Burdakin, marketing vice president at FanDuel, said in a release. 

In conjunction with FanDuel Sportsbook’s contributions, Nickelback, who returns to the Grey Cup halftime show for the first time since the 99th edition at BC Place in Vancouver, will also be making a matching donation to the Calgary Food Bank. 

The local band, which hails from Hanna, Alberta, just a few hours outside Calgary, says it recognizes the importance of helping local communities. 

“We've always believed that community is about looking out for each other. Growing up in Alberta, we know firsthand how much it means to have people around you who are willing to lend a hand when you need it,” the band said. “With more and more families turning to food banks for support, the work organizations like the Calgary Food Bank do has never been more important.

“Food banks make a real difference in people's lives, and it's something we think everyone should care about. We're proud to give back through this campaign and support the Calgary Food Bank and the people in our own backyard.”

Event marks important milestone for FanDuel Canada

The game notably marks the first such since Alberta sports betting expanded to allow regulated operators to enter the market in July, making the event particularly meaningful for FanDuel, which serves as an official partner of the CFL and the surrounding Grey Cup Festival.

“Partnering with Nickelback makes this initiative even more meaningful,” Burdakin added. “Together, we're turning the excitement around the Grey Cup into tangible support for people and communities, while celebrating what makes Canadian football so special.”

The Grey Cup will also see FanDuel’s popular Super Bowl Kick of Destiny promotion return with a Canadian twist. 

Dubbed FanDuel’s Catch of Destiny, one finalist from Ontario and one from Alberta will earn the chance to win $50,000 by catching a live punt from an experienced punter at McMahon Stadium during pregame of the Grey Cup. The finalists will compete in an elimination-style "catch off" the day before the game, with the winner advancing to the on-field challenge Sunday.

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Jori Negin-Shecter - Covers
News Editor

Jori Negin-Shecter is a sports writer and podcast host, with previous work featured in publications including Sportsnet.ca, Yahoo Sports Canada, and the Nation Network. In addition to joining Covers in 2024 as a contributor, Jori also works as an Associate Producer on Sportsnet Central, and co-hosts the Bird's Eye View Podcast, a show focused on the Toronto Blue Jays.

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