Michigan Sportsbooks the Latest to Report Summertime Swoon

The dip in Michigan mirrors similar declines seen in both Indiana and Iowa, as all states have to contend with a weaker slate of bettable sporting events and summer vacations.

Geoff Zochodne - Sports Betting Journalist at Covers.com
Geoff Zochodne • Senior News Analyst
Aug 16, 2021 • 17:52 ET • 2 min read
Photo By - USA TODAY Sports

Michigan’s sportsbooks are the latest to come down with a case of the summertime blues. 

The Michigan Gaming Control Board reported figures recently showing the state’s online and retail sports-wagering handle for July was approximately $206.3 million, a 20.5-percent drop from the $259.5 million in bets booked for June. 

Total internet sports wagering in Michigan last month was just shy of $188 million, down from $235.1 million in June. The total retail handle for July was approximately $18.3 million, a decline from the nearly $24.4 million reported for June.

Gross sports betting revenue among operators was about $19.6 million for online and $1.2 million for retail, making for a combined total of $20.8 million and a hold of around 10.1 percent. 

Both figures were down from June, when sports-wagering revenue clocked in at approximately $27.2 million and the unofficial win percentage for Michigan sportsbooks had been almost 10.5 percent.

Leading the way among online sportsbooks last month was FanDuel, which booked $54.5 million in internet handle.

Yet the overall dip in Michigan matches up with similar declines seen in both Indiana and Iowa, as all states have to contend with a weaker slate of bettable sporting events and summer vacations. 

"Summer is here, and Michigan is reopening after the pandemic restrictions so there are many entertainment opportunities,” noted Henry Williams, Michigan Gaming Control Board executive director, in a press release last month. 

A new kid on the block

The Michigan Gaming Control Board said 13 operators were authorized to conduct both internet gaming and online sports betting in July. 

However, that number has already increased by one after the regulator announced July 30 it had given the green light to the Gun Lake Band of Pottawatomi Indians of Michigan, as well as their platform provider, to launch online sports betting on August 2. The tribe had previously been authorized to launch internet casino gambling on April 23. 

"With Gun Lake Casino now fully authorized, 14 current Michigan operators and their platform providers may offer both internet casino gaming and online sports betting to patrons," Williams said in a press release. "The associated revenue payments will support responsible gaming, the First Responder Presumed Coverage Fund, K-12 education and economic development."

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Geoff Zochodne, Covers Sports Betting Journalist
Senior News Analyst

Geoff has been writing about the legalization and regulation of sports betting in Canada and the United States for more than three years. His work has included coverage of launches in New York, Ohio, and Ontario, numerous court proceedings, and the decriminalization of single-game wagering by Canadian lawmakers. As an expert on the growing online gambling industry in North America, Geoff has appeared on and been cited by publications and networks such as Axios, TSN Radio, and VSiN. Prior to joining Covers, he spent 10 years as a journalist reporting on business and politics, including a stint at the Ontario legislature. More recently, Geoff’s work has focused on the pending launch of a competitive iGaming market in Alberta, the evolution of major companies within the gambling industry, and efforts by U.S. state regulators to rein in offshore activity and college player prop betting.

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