FanDuel Casino Adds Vegas Matt as Exclusive Ambassador

Vegas Matt is FanDuel’s first brand ambassador specifically focused on gaming.

Jan 27, 2024 • 14:36 ET • 4 min read
FanDuel Casino
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Vegas Matt, well known for his entertaining and educational gaming videos, has signed with FanDuel Casino as an exclusive ambassador.

Vegas Matt will create exclusive content for FanDuel’s social media, as well as on his own YouTube, TikTok, Instagram, and Facebook accounts. He will also offer streams highlighting FanDuel Casino’s games and Responsible Gaming tools tips, plus make appearances at exclusive FanDuel Casino events.

“I couldn’t be more excited to partner with FanDuel Casino,” said Vegas Matt. “I look forward to introducing our amazing audience to FanDuel Casino and showcasing the games people can play that range from slots to blackjack, roulette, and so forth available on their platform. I can't wait to spotlight all the unique offerings, such as daily jackpots and exclusive games available only on FanDuel Casino, and help customers better understand how they can enjoy their favorite games online." 

FanDuel Casino is currently offered in New Jersey, Pennsylvania, Michigan, West Virginia, and Connecticut. In the fourth quarter of 2023, FanDuel’s iGaming market share of 26% reached No. 2 in the U.S. market, just behind BetMGM.

It is currently the fastest-growing online casino, growing 5% year-over-year. FanDuel wants to see that growth continue by engaging and educating new audiences, and that’s where Vegas Matt excels.

"Vegas Matt is a talented content creator with a passionate casino following that can help us engage with new and existing customers through various content forms," said Daniele Phillips, FanDuel Casino’s VP of Brand Strategy. "We look forward to Vegas Matt bringing the fun and entertainment he brings to his content by showcasing FanDuel Casino and everything we have to offer. Vegas Matt will help us reach new audiences and provide them with engaging casino content available on our platform."

FanDuel also has long-standing relationships with the soccer legend Carli Lloyd, PGA Tour player Tom Kim, and four-time Super Bowl champion Rob Gronkowski. And yes, Gronk will be returning to attempt FanDuel’s “Kick of Destiny” at this year’s Super Bowl.

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