It’s only been a month since Spotify Wrapped 2025 landed, but 2026 has now arrived and a whole year of brand new music lies ahead of us.
So, if you want to make sure this year’s wrapped is better than the last (and your listening age better reflects your actual age!) now’s your chance to get ahead.
New years aren’t just about wrapped resolutions, of course. The cold, dark days of January are also the perfect time to make a start on our big predictions for 2026... which brings our attention to the Spotify prediction markets.
Key Takeaways:
- Drake is a clear favorite for most streamed artist in the US
- A ‘yes’ for Taylor Swift is currently priced at just over 30¢
- Global winner of 2025 Bad Bunny is currently in third position
Look back over the last few years and there are three names that just keep cropping up. They are, of course, Drake, Bad Bunny and Taylor Swift.
Puerto Rican star Bad Bunny took the prize for top global artist in 2025, claiming the title for the fourth time. But he wasn’t the most streamed artist everywhere… far from it. In the US, the crown was Taylor’s once again.
Will Bad Bunny’s fans beat last year’s 19.8 billion streams in 2026 to make him the most streamed US artist this year, or will the Swifties continue to assert their power over the US streaming charts. Or, could Drake sneak past them both and take the title from under their noses?
We’ve got the latest from the Spotify prediction markets on the artists that look likely to become this year’s biggest streaming success stories.
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Spotify Prediction Markets: Top artist on Spotify (US) this year
Drake | Chance 54% | Yes 54¢
The stats:
| Lifetime streams to date | ~121.2 Billion |
| Monthly listeners | 80.9 Million |
| US ranking (2025) | #2 |
| Global ranking (2025) | #4 |
Drake, famed for both his music and the fact that he’s apparently powerful enough to create his own sports betting curse, is always a good bet in the streaming markets.
A consistent name in US Spotify charts, Drake could easily feature in the top three most streamed artists on Spotify this year. The question is: has he got what it takes to knock Taylor Swift off her throne by the end of 2026?
Bettors think so. Drake currently has the best chance of topping US streaming charts this year, according to prediction markets.
It’s not just Tay Tay he needs to take on if he’s going to win in 2026, though. Drake also faces stiff competition this year in the form of Bad Bunny and Morgan Wallen.
Taylor Swift | Chance 28% | Yes 28¢
The stats:
| Lifetime streams to date | ~115.5 Billion |
| Monthly listeners | 120.4 Million |
| US ranking (2025) | #1 |
| Global ranking (2025) | #2 |
Taylor Swift has taken the top spot on the US streaming charts for three consecutive years now. In two of those years (2023 and 2024), Swift was also the most streamed artist globally.
This is a star with one of most powerful fandoms on the planet, along with productivity levels that put us mere mortals to shame. And given her recent track record, we can safely assume that more new music could be on its way in 2026.
There are also rumors that this could be the year Taylor weds Travis Kelce of the Kansas City Chiefs, so we’re fully expecting an uptick in Swiftie streaming as the big day approaches. And that just might be all she needs to take the crown as most streamed artist in the US once again.
Bad Bunny | Chance 18% | Yes 18¢
The stats:
| Lifetime streams to date | ~98.7 Billion |
| Monthly listeners | 83.8 Million |
| US ranking (2025) | #5 |
| Global ranking (2025) | #1 |
Looking at the prediction markets, Spotify's #1 Global Artist for 2025 and this year’s Super Bowl headliner is third most likely to be announced as the most streamed artist in the US when Wrapped launches this December.
Bad Bunny is already one of the most streamed artists of all time, with over 112 billion streams to date. Last year, the star’s music was streamed 19.8 billion times. But he hasn’t managed to replicate his global success in the US-specific charts yet.
We’re not expecting new music from Bad Bunny this year, either. This too could impact his chances of topping US streaming charts at the end of the year.
Morgan Wallen | Chance 8% | Yes 8¢
The stats:
| Lifetime streams to date | ~32.1 Billion |
| Monthly listeners | 44.5 Million |
| US ranking (2025) | #3 |
| Global ranking (2025) | Top 20 |
If you’re looking for a great value pick with realistic potential, Morgan Wallen is worth considering. The Tennessee country singer has broken multiple industry records in recent years, and he’s been sitting pretty in third place on the US streaming charts since 2023.
Wallen's price remains low, but it's been climbing steadily since the beginning of 2025. At the start of January, Morgan Wallen would've cost you 3¢. Now, his price is up to 8¢, higher than that of Bruno Mars.
Bruno Mars | Chance 7% | Yes 7¢
The stats:
| Lifetime streams to date | ~48.2 Billion |
| Monthly listeners | 150.3 Million |
| US ranking (2025) | Top 15 |
| Global ranking (2025) | #7 |
Attention is firmly focused on the artists now being called the “big three,” but this does leave room for a potential upset before the year is out.
Those betting on a surprise winner are putting their money on artists like Bruno Mars. His price has been climbing since the beginning of 2026.
Mars hasn’t appeared in the top five on the US charts at all over the past five years, though, so a win for him would be a shock result.
It’s definitely unlikely… but nothing is impossible.
Spotify Streaming Winners (US): 2021-2025
Looking back at data published by Spotify over the past five years, we can clearly see the hold that Swift has over the US streaming charts. But Drake’s come in second place for three years now. Could 2026 finally be the year that he takes the win? Bettors certainly think so.
Here's how things stand as we head into a new year of music and streaming record-breaking!
| 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|
| Drake | Drake | Taylor Swift | Taylor Swift | Taylor Swift |
| Taylor Swift | Taylor Swift | Drake | Drake | Drake |
| Juice WRLD | Bad Bunny | Morgan Wallen | Zach Bryan | Morgan Wallen |
| Kanye West | Kanye West | Zach Bryan | Morgan Wallen | Kendrick Lamar |
| Bad Bunny | The Weeknd | Bad Bunny | Bad Bunny | Bad Bunny |






