NFL's Wildcard Weekend Helps New York Sportsbooks Haul in Record-High Revenue 

Eight out of the nine operators saw an increase in their profits compared to the previous week.

Jan 18, 2024 • 18:04 ET • 4 min read
C.J. Stroud Houston Texans NFL
Photo By - USA TODAY Sports

Wildcard Weekend in the NFL playoffs turned out to be record-setting for sportsbook operators in the Empire State. 

The New York Gaming Commission recorded a gross revenue of $67.3 million for the week ending January 14, surpassing the previous week's earnings and marking the highest profit week ever reported in the state.

The latest revenue surpassed the $62 million produced during the period ending Oct. 15 and was 140% higher than the same January week in 2023.

With underdogs covering the majority of NFL playoff games, New York’s 15.1% hold in the week ending Jan. 14 is the second-highest win rate ever, falling just shy of the 15.4% from that same week in October. Eight of the nine operators also increased their profits from the previous week, with FanDuel being the biggest beneficiary. 

The online sportsbook giant generated revenue of $33.4 million, 4.7% more profit than all the sportsbooks combined from the previous week. FanDuel’s haul is also the most any operator has made in a single week since New York launched online sports betting in early 2022, surpassing its previous mark of $32.3 million in the week ending Sept. 10.

Handle streak continues

The Empire State’s sportsbooks recorded a combined handle of $445.7 million, a 1.4% decrease week-over-week. However, it marked the 14th consecutive week of handles over $400 million, showing the strength of the NFL, combined with the NBA, college basketball, and the NHL.

FanDuel nearly reached $200 million by itself, bringing in $199.95 million in wagers, its fifth highest all-time, for a ridiculous 16.7% hold for the week.

DraftKings finished second with a handle of $150.7 million while Caesars was third at $45.8 million. The online sportsbook also saw its revenue go from $566,513 the previous week to a whopping $5.3 million, its highest in nearly a year.

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