Michigan’s gaming market posted yet another month of growth during July, confirmed by sportsbooks’ betting handle rising 13 percent year-over-year to $282.7 million.
Adjusted gaming revenue (AGR) for iGaming and Michigan legal sports betting reached $259.1 million during July, while iGaming AGR improved by 4.1 percent on the June total.
Key Takeaways
- FanDuel and DraftKings dominate the market
- Michigan collected $50.5 million in total gaming taxes in July
- Year-to-date sports betting taxes are more than 25 percent up on this time last year
The $282.7 million sports betting handle was a 6.6 percent decrease from the $302.7 million recorded in June. However, that was to be expected, due to the “dead season” when few professional and amateur sports are in session during July and August.
The year-over-year improvement showed that, despite the lessened availability of betting events, the market is still growing. Sports betting AGR also hit $23.9 million during July, beating the total reported one year ago by 38.7 percent ($6.7 million).
All of the state’s gambling operations resulted in $50.5 million in tax payments. iGaming operators contributed $49.1 million in taxes to the total, while sports betting operators sent $1.4 million based on their 8.4 percent rate of AGR.
Michigan has already produced $12.1 million in combined sports betting taxes since the turn of the year, over 25 percent more than the $9.7 million it made during the same period one year ago.
The year-to-date sports betting handle is also at $2.8 billion, 2.5 percent ahead of the $2.7 billion that was produced from January-July 2024.
FanDuel, DraftKings dominate again
| Operator | Handle | Adjusted Gross Receipts |
|---|---|---|
| FanDuel (MotorCity) | $90.4 million | $10.9 million |
| DraftKings (Bay Mills) | $87.9 million | $6.3 million |
| BetMGM (MGM Grand Detroit) | $36.9 million | $3.4 million |
| Fanatics (Lac Vieux Desert Band) | $28.8 million | $921,035.55 |
| Caesars (Grand Travers Brand of Ottawa and Chippewa) | $17.3 million | $619,495.89 |
| ESPN Bet (Greektown) | $11.3 million | $1 million |
FanDuel held down its spot atop Michigan’s list of operators, but not by much. Its $90.4 million handle was just ahead of DraftKings’ $87.9 million.
However, FanDuel’s $10.9 million in adjusted gross receipts (32.2 percent year-over-year increase) was well ahead of DraftKings’ $6.3 million (6.8 percent YoY increase).
BetMGM was third but well down from the top two operators with a $36.9 million handle and $3.4 million in adjusted gross receipts, which was more than 18 times the amount of revenue it produced during the same time one year ago.
Fanatics was just off the podium, with a handle of $28.8 million and $921,035.55 in adjusted receipts (17.8 percent YoY increase).
Caesars came in fifth in handle ($17.3 million) and produced $619,495.89 in adjusted receipts, which was about 0.8 percent less than the total it reported last July.
ESPN Bet was last of the major operators with an $11.3 million handle and $1 million in adjusted receipts (1.9 percent YoY decrease).
Gaming pays off for Detroit
Michigan’s July performance helped generate $12.5 million in taxes for Detroit, broken into $12.1 million in contributions from iGaming operators and $411,627 from sportsbooks.
All 12 of Michigan’s legal sportsbooks and 15 iGaming operators are tied to land-based casinos. The state is also just one of seven that offer legal online casinos, though numerous others have discussed passing legislation due to their lucrative market opportunities.
