Fanatics announced the creation of market combos, which allow prediction customers to link multiple contracts for one larger possible payout.
Combos are now live at Fanatics Markets, the company’s prediction platform that is available in 24 states and four U.S. territories.
Key Takeaways
- The “Combos” feature is similar to parlays offered by sportsbooks.
- A note from Fanatics said that combos were the most-requested feature by customers.
- Fanatics Markets only just launched in December 2025.
Fanatics’ newest innovation comes just in time for the NBA playoffs, which are set to begin on Saturday. Customers will already find contracts related to the games, series, and playoffs, such as which team will win Game 1 and which team will win the championship.
The trading platform is supported by Crypto.com’s federally-regulated derivatives exchange. With Combos now available for the public, customers can combine their preferred outcomes in different events into one large contract, upping the ante on traditional trading.
For example, a user might have identified the Charlotte Hornets to beat the Orlando Magic, the Magic to cover the 3.5-point spread, and the game total to exceed 219.5 points in the NBA Play-In Tournament, all at around 50% probability, as attractive options. Merging those outcomes together would create one large contract with an 11% probability, implying an ROI above 900% for all winning users.
Combos are available for markets in basketball, baseball, hockey, soccer, football, boxing, MMA, and tennis. More sports are being added.
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Listening to customers' feedback
An email sent to Covers revealed that Combos was the “most requested” product by the platform’s users.
There are plans to add more enhancements in the coming weeks and months, although adding Combos was a priority.
Fanatics launched Fanatics Markets on Dec. 3, 2025, after acquiring independent brokerage firm Paragon Global Markets in July earlier in the year. The platform was dubbed the “first prediction market at the intersection of sports, finance and culture.”
“For years, Fanatics has given fans new ways to enhance their fandom through team merchandise, collectibles, tickets, gaming, events and more,” Matt King, Chief Executive Officer, Fanatics Betting and Gaming, said at the time of the announcement. “Now, with Fanatics Markets, we’re giving fans a safe, and intuitive way to engage with the moments that move sports and culture, and to pick a side.”
Prediction platforms have grown to quickly rival sportsbooks for customers aiming to risk their money for the chance to win even more by predicting the outcome of sports events.
Even with the surge in popularity, Fanatics noted in its announcement that Fanatics Markets is outfitted with consumer protections and risk management tools to protect its customers. Users will find deposit limits, session limits, a timeout feature, voluntary self-exclusion, and the option to close an account.
Fanatics growing in the prediction market
Fanatics was one of the few companies to join the sports betting scene later than powerhouses DraftKings and FanDuel, and to still gain a strong market share. The company is now looking to do the same in the prediction industry.
As popular as prediction markets have become over the last year, they remain highly controversial. State gaming officials believe that sports event contracts represent a form of unlicensed gambling, while the federally-regulated platforms maintain that they do not need to adhere to state standards if they are compliant with the Commodity Futures Trading Commission’s guidelines.
Recently, a former Chicago Mayor, Rahm Emanuel, proposed a 10% tax on transactions on sports betting apps and prediction platforms alike. Funds generated from the new tax would be used to fund developments in artificial intelligence, cancer research, quantum computing, and other disciplines.
