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    Drop Down Caret

Fanatics Sportsbook Review

Written by: Christian Stringer, Sports Betting Editor Fact checked by: Brandon DuBreuil, Head of Content
Last Updated Jun 02, 2023, 3:06 PM ET
Fact Checked
Brandon DuBreuil has ensured that facts presented were obtained from reliable sources and are accurate.
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3.8/5
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Approved in four states

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Strong leadership team

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Existing sports business

Launch Date:

May 1, 2023
Terms & conditions apply
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Fanatics Sportsbook logo

May 1, 2023

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Covers BetSmart Rating:

Banking & Payout Speed

3.8/5

Key Features

3.6/5

Security and trust

3.8/5

Customer service

4.0/5

User Experience

4.8/5

Payout Speed:

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TBD

Deposits & withdrawals

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Learn More

Launch Date:

May 1, 2023

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Why Fanatics Sportsbook?

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Approved in four states

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Strong leadership team

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Existing sports business

Payout Speed:
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TBD

BetSmart Logo Covers BetSmart Rating:
Overall Rating:
3.8/5
BetSmart Logo Covers BetSmart Rating:
3.8/5
Banking & Payout Speed
3.8/5
Key Features
3.6/5
Security and trust
3.8/5
Customer service
4.0/5
User Experience
4.8/5
Deposits & withdrawals
banktransfer Logo applepay Logo wiretransfer Logo check Logo

    Fanatics Sportsbook Review 2023

    Fanatics has become a powerhouse in the North American sports merchandising market thanks to licensing deals with every major sports league. The company plans to launch an online sports betting arm to leverage its existing relationships, massive database, and strategic advantages in the sports world. 

    Fanatics Sportsbook launched in Maryland on Jan. 20, 2023, at FedExField, becoming the first operator inside an NFL stadium. They aim to enter online sports betting markets in 12 states by the beginning of the 2023 NFL season. 

    Several key hires have been made by Fanatics Sportsbook with relevant experience, including Matt King and Ari Bod, the former CEO of FanDuel and COO of the Action Network, respectively. King notes that the company has the most diverse executive team in the industry, with 52% of its employees identifying as either female or diverse.

    The company has had discussions with other groups in the online sports betting industry — like Rush Street Interactive — about their plans for the future. Fanatics Sportsbook had a failed bid for a license in New York last year, in which they partnered with Penn National Gaming and software provider, Kambi. 

    In May 2023, it was reported that Fanatics Sportsbook would be purchasing PointsBet's U.S. business in an effort to ramp up its expansion.


    Fanatics Sportsbook Tennessee

    A beta test of Fanatics Sportsbook went live in Tennessee on March 3, 2023. FanCash and other features were available to a closed group. Fanatics launched its mobile sports betting app in Tennessee on Monday, May 1, 2023.


    Fanatics Sportsbook Maryland

    Fanatics holds a sports betting license for Maryland but was not ready for the launch of legal Maryland sports betting on November 23, 2022. The sportsbook has already been busy making moves in the states as they secured a partnership with the Washington Commanders and a jersey deal with the University of Maryland. 

    Fanatics Sportsbook launched in Maryland on January 20, 2023, with the first retail sportsbook inside an NFL stadium — FedExField in Summerfield, Maryland. Mobile registration is now available as of June 1, 2023. 


    Fanatics Sportsbook Ohio

    Fanatics Sportsbook was also approved to launch its platform in Ohio when the state went live with online and retail wagering on Jan. 1, 2023. While Fanatics holds two retail and one online license in the state, the site was not ready to participate in Ohio sports betting by that deadline. After a successful round of beta testing, the Fanatics Sportsbook app is went live in Ohio on May 1, 2023.


    Fanatics Sportsbook Massachusetts

    Fanatics Sportsbook was not ready for the launch of Massachusetts sports betting in early March 2023. Fanatics' tethered online sports betting license application was approved on January 12, 2023. The operator, with its database of two million MA customers, will be tethered to Plainridge Park Casino. As of May 25, 2023 Fanatics Sportsbook is live to existing Fanatics customers in MA, similar to the beta tests in Ohio and Tennessee.

    Hits and misses

    Covers hit icon
    Reputable brand
    Covers hit icon
    Software to be powered by Amelco
    Covers hit icon
    Highly-rated existing app
    Covers hit icon
    Solid navigation
    Covers miss icon
    Unproven online sportsbook

    Fanatics Sportsbook bonuses and promotions

    Keep an eye on this section for when the Fanatics Sportsbook welcome bonus is released. We'll be sure to add details of any Fanatics Sportsbook promo codes or pre-live offers.

    FanCash

    The loyalty program for Fanatics Sportsbook is called "FanCash," in which the company leverages its apparel and merch core business by offering players reward points on every bet — win or lose. FanCash can be used for bonus bets and/or merchandise. The structure is as follows:

    • 1% FanCash for every $1 on every straight bet
    • 3% FanCash for every $1 on every parlay
    • 5% FanCash for every $1 on every same-game parlay

    Banking

    3.8/5

    Deposit options

    Payment methods at Fanatics Sportsbook vary by state, and no credit cards are currently accepted. Instant bank transfer and Apple Pay are the easiest deposit options at the moment. 

    Deposit Method Fee Process Time
    banktransfer Logo Free instant $5
    applepay Logo Free instant $5
    wiretransfer Logo Free Within 2 hours $5,000

    Withdrawal options

    Fanatics Sportsbook has a unique withdrawal tracker to monitor the progress of your request. Similar to a Dominos Pizza tracker, users can stay updated on where they are in the withdrawal process. Bank transfer, wire transfer, and check are the most common withdrawal methods. 

    Withdrawal Method Fee Process Time
    banktransfer Logo Free 2-3 Banking Days $1
    check Logo Free 7-10 Banking Days $10
    wiretransfer Logo Free Within 24 hours $10,000

    Key Features

    3.6/5

    On Jan. 5, 2023, company officials announced that Fanatics Sportsbook will be powered by software and source code from sports betting tech provider Amelco. Experienced sports bettors may recognize the name, as Amelco serves several other active sportsbooks in the U.S., including FOX Bet, PlayUp, WynnBET, and more.

    Users can expect a safe and secure betting experience that includes the following key features:

    • Live betting
    • Early cash out
    • Casino
    • Live streaming
    • FanCash

    Mobile Experience

    4.8/5

    While nothing is official, it's safe to assume that Fanatics Sportsbook will have a mobile app available for download. The Fanatics app has a great user experience, as it currently holds a 4.8 rating in the App Store and a 4.7 rating in the Google Play store. This sentiment will translate to a high-quality mobile experience for their online sportsbook.

    The app isn't available for download in Tennessee, but a beta test just launched. The first in-app image of FanCash can be seen below:

    Security and licenses

    3.8/5

    At the time of writing, Fanatics Sportsbook has an online sports betting license in four states: Maryland, Massachusetts, Ohio, and Tennessee. These licenses are with the Maryland Lottery and Gaming, Massachusetts Gaming Commission, Ohio Casino Control Commission, and Tennessee Sports Wagering Advisory Council. 

    Maryland Lottery and Gaming

    Ohio Casino Control Commission

    Massachusetts Gaming Commission

    Tennessee Sports Wagering Advisory Council

    Customer service

    4.0/5

    The customer service options at Fanatics Sportsbook are unspecified, but there is 24/7 live chat managed by a virtual assistant, as well as Twitter support. The company is committed to providing top-tier service to its customer base.

    • Live Chat: Yes
    • Email: TBD 
    • Phone: 855-438-9701
    • Support languages: English
    • Twitter: @FanaticsSupport

    Fanatics Sportsbook review conclusion

    3.8/5

    Sports fans know Fanatics Inc. as a trusted sports apparel company. It's no surprise that Michael Rubin and his team are launching an online sportsbook to capitalize on a booming industry and its strategic advantages. In fact, Rubin believes Fanatics Sportsbook will be able to give away merchandise and provide "the greatest cross-loyalty program in sports."

    The number of sports currently offered is limited, but we expect this to grow rapidly. Stay tuned to our Fanatics Sportsbook review page as more details and features of the potentially disruptive sportsbook are revealed. 


    Fanatics Sportsbook timeline

    June 1, 2023: Fanatics becomes the tenth operator in the Old Line State with the launch of its Maryland sports betting app.

    May 25, 2023: Existing Fanatics Sportsbook customers in Massachusetts gain access to the beta test of the platform. 

    May 23, 2023: New York is reviewing the proposed Fanatics-PointsBet deal, including the NY licenses Fanatics had previously lost out on to PointsBet and others.

    May 14, 2023: Fanatics agrees to purchase PointsBet's U.S. business for a reported $150 million. 

    April 27, 2023: Fanatics will launch its mobile sports betting app in Ohio and Tennessee on Monday, May 1, 2023.

    April 19, 2023: Ohio users are invited to a beta test of Fanatics Sportsbook. 

    March 3, 2023: Fanatics Sportsbook Tennessee launches a beta test, showcasing FanCash and other features. The app is still not available for download.

    Jan. 30, 2023: Fanatics Sportsbook confirms they are a founding member of the lobbying group, the Texas Sports Betting Alliance.

    Jan. 20, 2023: Fanatics is reportedly in talks to acquire sportsbook operator betPARX — who operate in New Jersey, Pennsylvania, and Michigan — to increase its foothold in the U.S. market. 

    Jan. 20, 2023: Fanatics launch a retail location in Maryland — officially as "Fanatics Sportsbook" — at FedExField on January 20, 2023.

    Jan. 12, 2023: Fanatics Sportsbook receives approval in Massachusetts for their category 3 tethered online sports betting license, which will tie the operator to Plainridge Park Casino. Massachusetts regulators had previously voiced some concerns over Fanatics' intention to cross-market in terms of responsible gaming. They also announce five other license applications are pending. 

    Dec. 6, 2022: Fanatics' valuation hits $31 billion after a capital raise of $700 million.

    Nov. 16, 2022:  Fanatics Sportsbook receives a license to operate in Maryland, but they will not be ready for the state's official launch date of November 23, 2022. There are also rumblings that the company might go public after reports stated that Fanatics hosted roughly 90 Wall Street analysts.

    Oct. 2022: Michael Rubin announces Fanatics Sportsbook is targeting early 2023 for a launch, including Ohio and multiple other states. Fanatics acquires clothing brand Mitchell and Ness for $250 million. 

    June 2022: Fanatics was talking about acquiring the online sportsbook, Tipico. The company also inked a long-term licensing deal with Nike to produce college sports apparel. 

    May 2022: Fanatics files a trademark application for the name "BetFanatics."

    Jan. 2022: Fanatics pays $500 million to acquire trading-card behemoth Topps.

    Nov. 2021: The list of approved New York sportsbooks is shown and omits Fanatics Sportsbook.

    Aug. 2021: A group led by Fanatics Inc., Barstool Sportbook-owner PENN Entertainment Inc., and technology provider, Kambi apply for a New York sports betting license.

    June 2021: Former FanDuel CEO Matt King and Los Angeles Dodgers President of Business Enterprise Tucker Kain, join the Fanatics team.

    Feb. 2011: Michael Rubin's GSI Commerce purchases Fanatics for $171 million in cash, and $106 million is GSI common stock.

    1995: Alan Trager founds Fanatics in Jacksonville, Florida. A storefront in the Orange Park Mall goes live, run by Alan and his brother, Mitch Trager, focusing primarily on Jacksonville Jaguars and collegiate sportswear.


    Quick facts

    Maryland launch date June 1, 2023
    Massachusetts launch date May 25, 2023
    Ohio launch date May 1, 2023
    Tennessee launch date May 1, 2023
    Top feature Existing sports business
    Covers BetSmart Rating 3.8/5
    Mobile app iOS and Android
    Casino No
    Odds provider Amelco
    States with legal access to Fanatics Sportsbook 4
    Payout speed TBD
    In-play betting Yes
    Early cash out Yes
    Same-game parlays Yes
    Live streaming Yes
    Learn More

    Fanatics Sportsbook review FAQ

    The name of the Fanatics-owned sports betting company has been confirmed as Fanatics Sportsbook.

    Fanatics Sportsbook launched in it's first state on January 20, 2023 — a retail-only location at FedExField in Summerfield, Maryland. The operator launched its online sports betting app in Ohio and Tennessee on May 1, 2023.

    Matt King was appointed CEO of the Fanatics Betting and Gaming Division. King previously served as the CEO of FanDuel.

    Fanatics Sportsbook has been approved to operate in Maryland, Massachusetts, Ohio, and Tennessee.

    Yes, Michael Rubin is the CEO of Fanatics which has launched a sports betting division called "Fanatics Sportsbook".

    No, Fanatics Sportsbook does not have a license to operate in New York.

    The software provider for Fanatics Sportsbook is Amelco.

    Fanatics Sportsbook Maryland launched on January 20, 2023 — a retail location at FedExField. Mobile betting is went live on June 1, 2023.

    Fanatics Sportsbook Ohio went live on May 1, 2023.

    Fanatics Sportsbook was not ready to launch in Massachusetts on the state's go live date in March 2023, but began beta testing on May 25, 2023. They have received approval for a tethered online sports betting license, tying them to Plainridge Park Casino.

    Amelco provides odds for Fanatics Sportsbook.

    Yes, Fanatics Sportsbook is acquiring Pointsbet's U.S. business for a reported $150 million.

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    Christian Stringer
    Sports Betting Editor

    Christian is a lifelong sports fan with a love of basketball, football, skiing, and sailing. Prior to joining Covers as a sports betting editor in 2022, Christian spent five years on the operator side with casinos and sportsbooks, giving him a unique perspective to help make smarter sports bettors. His preferred sportsbook is bet365 for its market coverage, and consistent odds boosts.

    Fanatics Sportsbook
    Overall Rating:
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