Prediction markets are set ot have their greatest Super Bowl impact yet, and popular platforms are already gearing up for high volumes with a plethora of trading options.
Key Takeaways
- Prediction market Super Bowl offerings have evolved greatly from last year.
- Kalshi has the most robust prediction markets on the “Big Game” among major operators.
- Polymarket, DraftKings, and FanDuel have a U.S. presence in the space for the first time.
This time last year, just a few exchanges were offering federally regulated “Yes” or “No” sports contracts on the NFL’s premier event in all 50 U.S. states. Fast forward a year, and Kalshi has become a well-known and controversial, legally embattled figure in the industry with multiple markets for the Super Bowl LX Feb. 8 showdown between the Seahawks and the Patriots.
Polymarket has gone from a massive platform without U.S. access to now a big-time player in America. FanDuel and DraftKings, the two biggest names in sports betting, are offering Super Bowl markets in many states where they aren’t operating a sportsbook for the first time. Daily fantasy sports operators PrizePicks and Underdog have prediction outcomes linked to their products now.
It’s a significant landscape change that brings in highly populated states like California and Texas into the prediction market world. Residents in metropolises such as Los Angeles, Houston, Dallas, Atlanta, and San Francisco now have the opportunity to legally get action on the “Big Game.”
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More than a winner
Kalshi was the first major prediction market to expand beyond what sports bettors would deem “moneyline” offerings. The trading exchange still posts game winner markets, but the Super Bowl menu consists of sportsbook-like contracts.
With a volume of over $146 million by Monday afternoon, Kalshi’s “Pro Football Champion” market has Seattle at -223 to win the Super Bowl, and New England at +194 to pull off the upset.
Kalshi also lists the Seahawks as the spread favorite with a -4.5-point line, and the total for the Super Bowl at 45.5. But that’s far from all.
Kalshi has the most robust offerings among the industry’s major players. The prediction market has “combo” markets that act like parlays, as well as alternate spreads and game totals, and team totals for Super Bowl LX. There are player props for touchdowns scored, rushing yards, receiving yards, passing, and receptions.
Kalshi even broke out first-half and first-quarter props, as well as Super Bowl MVP between Seahawks quarterback Sam Darnold and New England’s Drake Maye.
Experienced platforms
Kalshi’s already coming off a big Conference Championship Sunday. The Rams-Seahawks NFC thriller surpassed the 2024 Presidential Election, when Kalshi made a name for itself, as the platform’s highest-volume market ever.
New: Rams-Seahawks NFC title game was Kalshi’s 2nd most-bet market ever, behind only the 2024 election, with $147.3M in volume.
— Sam McQuillan (@sam_mcquill) January 26, 2026
Patriots-Broncos AFC title game did $116M, the 5th most-bet market ever and 2nd most-traded sporting event.
Kalshi reported that $543 million was traded on Sunday. Combined with the AFC game between the Broncos and Patriots, the vast majority of those contracts were on sports.
Kalshi posted a new record for trading volume on Sunday of $543 million. 93% sports.
— Dustin Gouker (@DustinGouker) January 26, 2026
Any day now crypto is going to surpass sports.
Polymarket is still new to U.S. traders. The global exchange returned to the country in December after a three-year hiatus due to regulatory issues. The platform has seen nearly $628K traded so far on its Super Bowl market.
Polymarket is offering similar options as Kalshi, which include game lines, first half lines, team totals, touchdown markets, and player props on rushing and receiving.
Big brands
DraftKings Predictions, which operates in 38 states, is giving users spread, totals, moneyline, and alternate spreads/points scored on its prediction platform that debuted in December.
DraftKings’ sportsbook product currently lists Seattle -4.5, but its predictions app has the Patriots as a 5.5-point underdog. Like Kalshi, the Seahawks are -233 to win outright, but the Patriots are a shorter +186.
FanDuel Predicts launched in late December and has not offered many markets since its sports contract debut in 18 states. That is still the case with NFL markets, as picking a winner is the only option available. FanDuel Predicts has no spreads, totals, alternates, or player prop markets.
Purchasing a $100 contract on the Seahawks to win the Super Bowl would currently pay out $144, while a Patriots win would net a customer $285 at FanDuel Predicts.
