Polymarket Eyes Rapid Growth as Investors Bet Big

Polymarket is weighing a deal that could value the company at $9 billion.

Ziv Chen - News Editor at Covers.com
Ziv Chen • News Editor
Sep 15, 2025 • 13:18 ET • 4 min read
Photo By - Imagn Images.

Polymarket, an online betting exchange specializing in prediction markets, is reportedly exploring a deal that would place its valuation at $9 billion, according to The Information. This marks a dramatic increase from its $1 billion valuation only three months ago, when it secured funding in a round led by Peter Thiel's Founders Fund.

Key Takeaways

  • Polymarket is weighing a deal that could value the company at $9 billion

  • The Commodity Futures Trading Commission has eased restrictions, allowing Polymarket to operate in the U.S.

  • Rival Kalshi has also seen its valuation climb

The company has benefited from shifting regulatory conditions. The Commodity Futures Trading Commission (CFTC), which barred Polymarket from offering prediction contracts in 2021, recently allowed the platform to operate domestically. This reversal has opened significant growth opportunities.

Polymarket enables users to wager on outcomes of elections, legal rulings, and global events. Last year's U.S. election cycle saw it handle more than $8 billion in bets, ahead of mainstream sports betting operators in terms of online traffic.

Kalshi, its competitor, also experienced similar traction as its valuation rose this year to $5 billion from $2 billion. Polymarket's growth has also attracted politically influential backers. Donald Trump Jr.'s venture firm, 1789 Capital, invested tens of millions of dollars in the company, with Trump Jr. joining as an advisor. 

CFTC decision strengthens Polymarket's U.S. position

Regulatory developments in the U.S. have reinforced Polymarket's growth prospects. Earlier this month, the CFTC's Division of Market Oversight and Division of Clearing and Risk issued a no-action letter regarding swap data reporting and recordkeeping rules for specific event contracts offered through the derivatives exchange and clearinghouse QCEX.

The approval came shortly after Polymarket finalized its $112 million acquisition of QCEX, providing the company with the regulatory foundation to operate legally under U.S. law. By securing this foothold, Polymarket has addressed one of the primary barriers to its expansion in the domestic market.

Interest in prediction markets has surged alongside these developments. Kalshi, for example, raised $185 million at a $2 billion valuation earlier this year. The company has also requested approval to introduce multi-outcome event contracts, a structure similar to parlay bets in sports wagering.

Massachusetts lawsuit targets Kalshi's sports betting activity

Despite federal regulatory support, state-level scrutiny remains a challenge for prediction market operators. Massachusetts Attorney General Andrea Campbell has filed a lawsuit against Kalshi, alleging that it is effectively running an unlicensed sports betting business. The case seeks to halt Kalshi's operations in the state.

The complaint alleges that Kalshi accepted more than $1 billion in sports-related wagers during the first half of 2025 without the approvals required of licensed sportsbooks. Regulators claim that over 75% of Kalshi's trading volume is tied to sports markets.

The filing also points to behavioral design features resembling online gambling products and highlights Kalshi's introduction of parlay-style contracts. Massachusetts officials argue that Kalshi's marketing and operations mirror those of licensed operators, while avoiding state oversight and tax obligations.

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Ziv Chen
News Editor

Ziv has been deep in the iGaming trenches for over 20 years, long before most people could spell "geolocation compliance." With a background in marketing and business development at some of the biggest names in gambling tech, Ziv knows the industry from the inside out. Since joining Covers, he's turned his sharp eye (and sharper keyboard) toward everything happening in the fast-moving world of online gambling. Whether it's new state launches, the latest twists in regulation, or what the big operators and game providers are cooking up next, Ziv breaks it all down with clarity, context, and just the right amount of snark. He covers the business side of betting, from affiliate trends and revenue reports to the tech powering your favorite slots. His motto in writing is “let’s make it make sense without putting you to sleep.”

When he’s not tracking gambling legislation or looking for the next breaking story, Ziv is living and dying with every pitch and play from his beloved Pittsburgh Steelers, Pirates, and Penguins. As a Pitt graduate, it’s a city loyalty forged in heartbreak, but one he wouldn’t trade for anything, except maybe a few more playoff wins.

When away from the keyboard, Ziv loves to hit the road and soak up the energy of casinos. Whether strolling the neon jungle called the Vegas Strip, or wandering into a smoky riverboat casino in the Midwest, Ziv’s in his element. He’s the guy chatting with players, blackjack dealers, and asking pit bosses way too many questions, all in the name of “research,” of course. The casino floor isn’t just his workplace, it’s a weird and wonderful ecosystem of flashing lights, wild characters, and pure sensory overload, and he wouldn’t have it any other way.

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